EINBLIQ.IO for TV broadcasters
Know your linear audiences
Your linear TV audiences are huge yet little explored. Panel-based audience data does provide valuable data – however, by nature, it is delayed and lacks details. EINBLIQ.IO lets broadcasters understand linear audience behaviour down to the local level and enables actions such as banner triggering in real-time.
Your challenges
Understand your linear audience
- Getting up to speed in fine-grained audience research for linear audiences
- Understanding local and regional cohorts better
Act in real-time
- Real-time audience behaviour during live program
- Autoamtically trigger personalised banners based on real-time behaviour
Reduce viever churn
- Supporting continue watching for linear TV
- Promote OTT content when audience numbers are suddenly dropping
Leverage new TV tech
- HbbTV and ATSC 3.0 enable a next level of convergance -also in audience research
How EINBLIQ.IO helps
Real-time audience figures
- Monitoring of audience numbers during live events and shows enables on-the-spot action
- Automate banner playout driven by live data
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Regional analysis
- Augment your panel insights
- Compare program performance on a local or regional level
- Take into account geographical peculiarities in planning your program schedule
- Analyse your audience numbers for terrestrial networks, cable and satellite
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Prepare the shift
- Bridge the gap for linear TV to OTT
- Enable continue watching for linear TV
- Understand energy use per session in broadcast and take informed decisions on your long-term distribution strategy
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How EINBLIQ.IO helps
Real-time audience figures
- Monitoring of audience numbers during live events and shows enables on-the-spot action
- Automate banner playout driven by live data
Regional analysis
- Augment your panel insights
- Compare program performance on a local or regional level
- Take into account geographical peculiarities in planning your program schedule
- Analyse your audience numbers for terrestrial networks, cable and satellite
Prepare the shift
- Bridge the gap for linear TV to OTT
- Enable continue watching for linear TV
- Understand energy use per session in broadcast and take informed decisions on your long-term distribution strategy
Innovate without risk
Ready to go
Our SDK is extensively tested and provides simple one-line integrations for all relevant platforms and device classes. Start today.
Don’t distract your audience
EINBLIQ.IO is fully GDPR- and CCPA-compliant. Most features of our solution don’t require your viewers’ opt-in. Your data stays yours without compromising functionality.
Close the innovation gap
Benefit from EINBLIQ.IOs expertise. Get technical and strategic consulting, as well as concrete advice on how to optimize your distribution.
Stay focused
EINBLIQ.IO reduces complexity and dashboard fatigue, focusing on what really matters. Adapting to existing workflows and integrated with established software solutions is straight-forward.